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About

an idea is born

Vittorio Assaf and Fabio Granato were already good friends when they became unexpectedly lost at sea. Stranded in a small boat, exposed to the elements, and without any food, they daydreamed of the perfect pizza. To strengthen their hopes of surviving, both promised that they would open a restaurant together serving the best Italian pizza and pasta in the world. Vittorio and Fabio were saved, and they honored their promise to each other by launching the highly acclaimed Serafina Fabulous Pizza in New York.    

Following the success of their first Serafina restaurant, the duo have now expanded the Serafina brand across three continents, with 15 more restaurants in the U.S. and 13 international locations.  

our mission

At the heart of every Serafina restaurant is a sincere mission - to provide the highest quality food in a social and welcoming atmosphere.

our commitment: quality above all

Great ingredients make great food. Based on an authentic approach to Northern Italian cuisine, Serafina goes the extra mile (literally!) to source the very best ingredients from around the world.

our ingredients